PitchlightIndependent retailers in Greater Melbourne
We analysed the public websites and listings of 229 independent retailers in Greater Melbourne (September 2026). Here's what we found.
22.7%No website of their own (of businesses analysed, n=229)
28.4%Website broken, lapsed or showing warnings (of businesses analysed, n=229)
1.7%Website not built for phones (of businesses with their own site, n=180)
37.2%No easy way to enquire or request a quote (of businesses with their own site, n=180)
10.6%Security issues (no HTTPS, warnings, outdated software) (of businesses with their own site, n=180)
12.2%Slow to start loading (of businesses with their own site, n=180)
5.2%Scored as a high opportunity (80+) (of businesses analysed, n=229)
Compared with other cities
| City | No website of their own | Sample |
|---|---|---|
| Greater London | 30.6% | 310 |
| Greater Manchester | 29.4% | 415 |
| Austin Metro | 25.1% | 343 |
| Perth Metro | 23.2% | 400 |
| Greater Brisbane | 18.2% | 220 |
| Greater Sydney | 17.9% | 330 |
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Find them freeMethod: automated checks of public information; percentages describe businesses we could analyse. See methodology.