PitchlightIndependent retailers in Greater London
We analysed the public websites and listings of 310 independent retailers in Greater London (September 2026). Here's what we found.
30.6%No website of their own (of businesses analysed, n=310)
20.0%Website broken, lapsed or showing warnings (of businesses analysed, n=310)
3.4%Website not built for phones (of businesses with their own site, n=261)
43.3%No easy way to enquire or request a quote (of businesses with their own site, n=261)
10.7%Security issues (no HTTPS, warnings, outdated software) (of businesses with their own site, n=261)
9.6%Slow to start loading (of businesses with their own site, n=261)
19.0%Scored as a high opportunity (80+) (of businesses analysed, n=310)
Compared with other cities
| City | No website of their own | Sample |
|---|---|---|
| Greater Manchester | 29.4% | 415 |
| Austin Metro | 25.1% | 343 |
| Perth Metro | 23.2% | 400 |
| Greater Melbourne | 22.7% | 229 |
| Greater Brisbane | 18.2% | 220 |
| Greater Sydney | 17.9% | 330 |
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Find them freeMethod: automated checks of public information; percentages describe businesses we could analyse. See methodology.